Muting Your Magic: Risking Your Brand Messaging by Downplaying Your Difference

Why You Can't Gain Traction or Attract Ideal Clients: The Hidden Origin Story

Repositioning Your Brand After a Slump

Unapologetic Authenticity is the Ultimate Brand Tactic

For the Uncommon Coach: How to Find Your Zone of Genius

Do you really know who your ideal client is?

Is your brand messaging costing you clients?

Finding Your Niche: Clarifying Your Ideal Customers for an Encore Career

Finding Your Brand Champion: How to Choose the Right Branding Consultant

How to Fall in Love With Your Business Again

Reignite Your Brand and Get Back in the Game

The Real Way to Get More Clients in 2023

Building a Brand That Speaks to Your Audience

Mind your own business.

Decision-Making is Easier With a True North Statement

The Importance of Core Marketing Messaging and How to Get it Right

Step away from the Canva holiday template.

Dumbing down your writing is smart for business.

Beating incumbents is about more than relationships

Why Isn't My Business Growing? 3 Common Obstacles