The Angry Caregiver

8/9/2018 This is going to deplete me. I don’t have the luxury of not working. I still have to manage my projects, source new leads, and reach in deep to find the creativity I need to finish my work. All while I take care of the house, cook, shop, manage

5 Ways to Make it Rain Content with Audio Files

In a perfect world, all of our websites, social platforms, and marketing campaigns would be buzzing happily along full of content and follower interactions. But the reality is that you have a business to run, and it keeps you damn busy!  Guess what happens to those writing tasks… you think,

How’s that New Year’s Resolution going?

What the what… it’s July why are we talking about resolutions you say? Well, we are more than halfway through the year, so why not?  There always seems to be a lot of chatter about the idea of making new changes at the first of the year, and then that

It only takes 20 minutes to write a blog post, right?

Either people think writers are magicians or they have no clue about what it takes to craft meaningful content.  Here are some *actual* requests I’ve come across: “I will pay you $175 for 20,000 words.” (that’s like 80 pages btw) “Need to hire for blog post writing- will be quick,

Hiring a Writer: Expense or Investment?

Sure you can write your blog posts, articles, pitches to the media, reports, ebooks, social media posts, and create content from your speaking engagements… but let’s be honest, you’re not doing it.  Why? Because there are a million other things that pop up on your list and you can always

4 New Clients, Cancer, and a Harvard app: My Week So Far

Wowzers what a week! First of all, I am very excited to be applying to Harvard for some continuing education in business and leadership. The app is due this weekend—wish me luck! 🤞 It was a busy week at the office onboarding for FOUR new clients! I welcomed a former

Are you a Micromanager?

Micromanaging is a sign you don’t trust your hiring, onboarding, and training processes.

What Makes You Extra AF?

Today I am working on an article about how hard we work to “fit in,” whether it be our keeping up with the Joneses lifestyle or copycatting business ideas.  And it comes precisely at a time when I am working so hard to differentiate my business from the masses. When

Guest Post: 5 Biggest Mistakes You’re Making with the Software You Use

One really fun thing about my work is that I never know what I am going to be writing about in a given week. It could be affordable housing policy briefs, real estate bios, construction workforce culture, or some form of a technical write up. Most of the work I

Paying for SEO on bad content is like putting lipstick on a pig.

  Paying for SEO on bad content is like putting lipstick on a pig. Go the extra mile on content development first. Make it shine, make it engaging, make it meaningful!    

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