communication
Why your outsourced content strategy has gone to hell.
You have a new company or are launching a new product. What is the first thing all the experts say? Get media attention, get your blog going, get your social media up and running. Hurry, hurry, hurry. So what do you do? You are a busy CEO with literally no more hours in the day […]
MoreWho Are Your Brand Ambassadors?
Who are your brand ambassadors? If you think it should be your salespeople you, my friend, are dead wrong. Let me tell you a little story about a house renovation project. These are the things that nightmares and divorce decrees are made of. It’s not really about the arguing over how to do things, or […]
MoreSometimes We Fail – But it’s a Good Thing. (Really)
Have you ever failed at something you tried? Although most of us hate when we don’t live up to the standards we set for ourselves, sometimes failure can point us to areas we could have performed better. Also, admitting failure gives us a chance to truly capture it as an opportunity for growth. Several years ago […]
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